SEO and GEO audit
Free SEO and GEO audit in Monaco
We examine your website from two angles: where it ranks in search engines and whether it appears in the answers of ChatGPT, Perplexity and Gemini. The audit is free, comes with no commitment and accompanies a prototype you judge on its merits.
SEO and GEO, two ways of being found
Classic search engine optimization, or SEO, works on where your pages sit in a list of results. GEO, short for Generative Engine Optimization, is aimed at assistants such as ChatGPT, Perplexity or Gemini, which answer a question directly and cite only a few sources.
A website can rank well in search engines and still be missing from these assistants’ answers. Both rest partly on the same foundations, accessible pages and precise copy, but search engines and assistants do not read a site in the same way. Our audit covers both at once.
What the SEO audit examines
The technical part checks that search engines can crawl and index all your pages, and measures how fast those pages load on a phone. We then review the title and description of each page, the order of the headings and the links between your pages.
The content part looks at whether your pages answer what your clients search for. A shop that never mentions its neighborhood, or a practice that describes its work in vague terms, misses local searches it should be showing up for. In Monaco, your clients often search in several languages, and each language has its own queries.
What the GEO audit examines
Before citing a page, an assistant has to be able to read it. We check that answer engines’ crawlers can access your site: a badly configured robots.txt file, or text that only appears once JavaScript has run, is enough to block them, while nothing changes for a human visitor.
We then look at whether your copy lends itself to being cited. An assistant readily picks up a sentence that states a precise fact, such as your address or the list of your services, and still makes sense on its own. A phrase like “exceptional expertise at the service of our clients” gives it nothing to quote.
Finally, we check that your business is described the same way from one page to the next, and that structured data tells search engines who you are and where you operate.
What you receive
The audit is handed over free and with no commitment, before any commercial discussion. Each point raised is explained in plain terms: what is holding back your visibility, and why.
It is part of how every project with PRAGMA starts: a free audit and a free prototype. If your website needs rebuilding, the first version of the new site arrives in 48 hours and takes the audit’s findings into account; our page on web design in Monaco describes this format.
Who this audit is for
The audit is meant for businesses in Monaco and on the French Riviera that wonder why their website brings in so few clients, or that have never checked whether AI assistants mention them. Online visibility weighs differently depending on the trade:
- A shop lives partly on local search and on passing trade.
- An association needs to be found by future members and donors.
- A regulated profession has to inspire trust online, within the limits of its professional code.
- A service company counts on its website to convince prospects before the first call.
The audit is just as useful for a recent website as for one nobody has touched in years. The sectors we work with each have their own page.
Frequently asked questions
What is GEO?
GEO, or Generative Engine Optimization, covers the work that makes a website readable and quotable by AI assistants such as ChatGPT, Perplexity and Gemini. These assistants compose an answer and cite a few sources: GEO aims to make your site one of them.
Is the audit really free?
Yes, with no commitment and before any commercial discussion. PRAGMA does not publish a price list: if you go further, the pricing comes after the audit and the prototype, once you have judged them on their merits. Our pricing page explains what makes it vary.
Can you guarantee a top ranking or a mention in ChatGPT?
No. No provider decides how a search engine ranks results or which sources an assistant chooses to cite. The audit shows what is holding back your visibility today, and the fixes target those specific points.
Our website was built by another provider. Is that a problem?
Not at all. The audit looks at your website as it is online, whatever tool or agency built it. It is also where a redesign starts with us.
To request the audit, give the address of your website and describe your business in the contact form. We get back to you with the SEO and GEO audit and a prototype, free and with no commitment, before any commercial discussion.